Not just business coaching
Expert strategy and execution, built for real life.
Most business models assume you have 30+ hours a week to give. I assume you’re a mom, a partner, a friend, a daughter, a sister—with school pick-ups, sick days, date nights, and everything else that keeps a family running.
I help you build the systems that make more money in less time—so you can spend the hours you buy back making memories, not chasing visibility. Presence is not a luxury. It’s a profit strategy.
My investment with Jenny has already paid for itself many times over. I came to her with a message I needed to land with two very different audiences, and she simplified it—so now everything I put out says the same thing.
Genevieve — Founder, It’s a Win-Win
Meet Jenny
4X founder. Professor.
In your corner.
I’ve led teams of a hundred, built four businesses, and sold one after I became the bottleneck. With a toddler and a newborn at home, I rebuilt a physical and digital product business that generated $50K in six months—working under 15 hours a week. No daily posting. No grinding. Just the system I’ve taught for 5+ years at Gonzaga University.
This work is personal. I know what it’s like to want to be fully present for your family and build something that matters. You shouldn’t have to choose.
Always cheering you on, — Jenny
What my clients would tell you
The work is personal. The results are measurable.
I once hired a coach who’d never actually run a business. The difference is night and day. In a single call, Jenny mapped my entire digital product strategy, my email system, and the exact spot my funnel was leaking.
Anna — CraftSupply
Jenny’s straightforward style and steady confidence were contagious. She made my goals feel reachable—even the ones I’d been lying awake doubting. The work was genuinely transformative.
Cheryl — Peak28
The method
A successful business isn’t guesswork. It’s frameworks.
Hustle is a tax on women who were never taught the architecture. When we work together, you get the system—not more things to do.
01
AI assistant + resources
Access my expert-trained AI Business Assistant, loaded with 100+ marketing data points across dozens of industries. What used to take you hours now takes minutes.
02
Business workshops
Build the specific skills a profitable business needs—in far less time, with none of the spinning your wheels.
03
Expert insight + experience
Strategy backed by years of university-level research and 10+ years building real companies—three founded, one exited. Jenny still holds her post in the business school at Gonzaga University.
I sold three financial products in my first week after sitting on the offer for months. Jenny’s Validation Filter made it all click. It was the first framework that actually fit where I was.
Jeannette — Financial Coach
Seventeen guides sold and a full course enrollment in about ten weeks. I kept waiting for a bigger audience before launching. Jenny showed me I didn’t need one—I needed a proven sales system.
Johanna — Health Coach
Built for your season
The goal isn’t more hours. It’s leverage.
You don’t need a dramatic reinvention or a daily posting habit. You need an automated sales ecosystem that nurtures, follows up, and converts at the right time—while you’re living your actual life. Freedom is engineered, not manifested.
I have a baby at home, and I’d bought at least four flexible-business guides before this. It was the first that didn’t assume I had ten free hours a week. I launched my first offer in six weeks.
Claire — Practitioner
More proof
Earn more by
working less.
Learning to run my own social media ads was pure gold—not paying someone else to do it is huge. Jenny once emailed to say she’d been thinking about my business on a walk. If you want more freedom and more money, just do it.
Becky — WildRoot Stretch & Wellness
I wasn’t losing on price—I was losing on clarity. Jenny gave me language that sounds like me, not a script, and showed me where I was over-explaining and leaving deals open-ended.
Peak28 Solutions
Ready to earn more + work less?
Let’s build a business that supports your life—not one that steals you from it.
Normalizing presence AND profit.
Work together