Sale: $297 $27
Build a Flexible Online Business That Supports Motherhood—Not Takes You Away From It.
For parents who want both: profit and presence. This playbook gives parents the proven sales systems to start a business & grow your income without missing the moments you can't get back.
Ever feel like there’s never enough time or money?
Whether you’re working from home with little ones underfoot or clocking into a job that eats up your day—it always feels like you’re just barely staying ahead.
You get the work done, but your schedule never seems to match what you actually care about.
And somehow, work always gets to come first.
That’s not because you care any less. Of course not!
It’s because work systems weren't built to support "family first".
I know, because I've been here. But you don't have to buy into those systems!
Let's change this before more memories with your kids are traded for work!
What if you could do something you LOVE and your work gave you breathing room instead of more to-do's?
I developed the Parent’s Passive Playbook™ to teach you how to turn what you already know, make, or love
into a simple business model that sells for you on autopilot, using systems that run while you spend your days on what matters most to you.
A 50-page, professor-designed, mom-tested curriculum for building a flexible, profitable business model—without going back to school, living on Instagram, or feeling 'icky' about selling .
Even if you've never owned a business before, you can launch and start making sales in less than two months!
Maybe you don't have any idea for what to even sell. That's totally OK!
You'll learn how to build & validate something from what you already know, love, or do.
But you need a system that fits your season of life right now.
Whether you’re:
• pregnant and planning ahead,
• balancing daycare drop-offs with work
• or, rebuilding after burnout...
You don't need to keep trading your presence of profit. You can have both!
Inside the Parent’s Passive Playbook™, you’ll learn the exact frameworks I’ve taught hundreds of parents and entrepreneurship students at Gonzaga University—the same one I used to replace my own income, from home, with two toddlers under the age of four (it's totally doable to begin even if you work in pockets of time like I did!).
CUE THE SIGH
OF RELIEF.
The Parent’s Passive Playbook™
The Parent’s Passive Playbook™ is your clear, proven roadmap to:
Clarifying what to sell and validate it fast for the current economy (no guessing or hours on research).
Drive sales without posting daily or living online (the whole point is more presence!)
Set up automations using simple tech that bring in consistent sales while you’re at the park or watching soccer games.
You'll get story-driven email templates that feel human and make sales for you 24/7.
All of this organized into a simple step-by-step + tried & true curriculum so you don't feel overwhelmed. Anyone love checklists? One step at a time...
Invest a few intentional weeks now—and keep earning for life!
This has truly changed our home and the way I show up for my family and kids and now it's your turn to enjoy that same transformation, mama.
Imagine, in 3 months you have sales coming in while you're making breakfast for the kids, playing at the park, or walking them to school.
From skeptical to
“this literally changed my life”:
I sold 3 items in the first week using this Playbook. It finally made everything click. Thank you for your knowledge and sales techniques!
Jeannette
I’ve bought so many guides on flexible income. This one was the first that actually fit my life as a mom with a baby at home. I've started my business and launched my first offer in just two months!
Claire
Success in business isn’t luck or keeping up on algorithms.
It’s following a repeatable system, built on strategy, storytelling, and simplified tech.
Created by a business professor who teaches this proven business model at the university level—but also a mom who knows what it feels like to trade work for presence, showing up running on fumes...
When your system sells for you, you get to show up fully for the moments that matter.
Still have questions?
A: Nope! This Playbook is designed for both new and existing business owners. If you have an idea or a small offer, I’ll help you shape it into something scalable and passive. If you already have a business, you’ll learn how to streamline and simplify it to start building your passive sales engine. If you don't know where to even start, jump on a free call with me for clarity.
A: Yes! This is totally beginner-friendly—plus you get ChatGPT templates so you’re never starting from scratch. No complicated tools or coding required. If you're ready to start building out your funnel, be sure to get on my waitlist for The Freedom Funnels Toolkit.
A: Most programs assume you have tons of time, a big audience, or marketing experience. This Playbook was made for parents (students and entrepreneurs strapped for time). It’s lean, clear, and focuses on building a business that supports your life—not the other way around. This is taught as a tried & true curriculum at the university level, so you know it's good!
A: Results depend on your current stage, but most people start getting clarity and building momentum within the first week. With consistent action, you could start generating income in as little as 30–90 days. You’ll learn how to attract aligned traffic, write content that converts (even with a small audience), and pre-launch your offer to warm buyers—so when your offer is ready, it’s not crickets. When you're ready to build out your funnel,get on my waitlist for The Freedom Funnels Toolkit here.
You don’t need to trade your time for income anymore.
You just need proven frameworks.
Not guesswork.
A Note From Jenny...
I didn’t start with a big plan—just a simple goal after college: replace my $30K part-time job and create something that genuinely served my community.
So in 2015, I launched Spokane's first ever nutrition-focused meal delivery company. I was 24. I partnered with local farms and I sold out most weeks. This business was flexible enough to allow me to coach high school runners and still race competitively.
I poured everything I had into that business for eight years and thought I was living the dream—until I completely burned out.
I was the bottleneck. Every sale depended on me.
If I took a day off? Revenue dropped.
Some months I paid my head chef more than myself. And when I had our second baby, I knew I couldn’t keep going like that.
I didn’t want to pass down survival mode. I didn’t want my kids to experience a version of motherhood that felt like absence—because I already lived that with my own mother.
I wanted to build a life that honored presence and provided income that supported our family.
I sold the company and I pivoted. Slowly, intentionally.
I created a product I wished existed when I was pregnant: a non-toxic and only certified bio-based non-toxic beeswax candle in the country. I tested it in my kitchen, then partnered with a small candle maker to scale—without compromising on quality or my values.
That $23 candle went on to bring in $50K and more than replaced my salary within the first year—and I did this without social media, working more than 10 hours a week, or sacrificing time raising and exclusively breastfeeding both babies.
The sales system I learned and mastered to sell my new product gave me back my peace. My flexibility. My presence as a mother.
That experience reshaped everything I thought I knew about business. Today, I am so passionate to teach other mothers what I’ve learned—as a business professor at Gonzaga University and small business owner with over 10 years experience.
I help women build sustainable, value-driven businesses that run quietly in the background—without trading hours for dollars, burning out, or having to be “on” more than 15 hours a week to make impactful income.
You and I were both sold a lie: working more does not equal more money. Working smarter does. And that's where we find the margin.
If you're ready to build something aligned with the season you’re in (not the one you used to be), be sure to start with the Parent's Passive Income Playbook.
Always cheering you on!
- Jenny
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